Our Approach is Simple
We believe the bulk of your time and resources should be spent on developing a product or service that's sharable, and framing the story in a way that's relevant to your ideal customer. The tip might be the most noticeable, but it’s definitely not the most meaningful.
1 Story
You are your business, and we’re willing to bet you’ve got a pretty good story behind why you got started in the first place. Got an interesting story to share? We’d like to hear it.
2 Strategy
This is how your story is told: the position, the tone, the visuals, and the roadmap. We frame your story in a way that is relevant to the right people. We’ve got quite a knack for it, wink wink.
Case Study
Crossroads Business Park - Developed by Wonderful Real Estate Development
The Wonderful Company came to us with the Crossroads Business Park project. They had started the process of branding this commercial development, but were looking for a local agency that could finish the branding process and bring awareness from a local perspective.
Branding
We began the branding process by refining their current logo. We updated the colors and font, and integrated the changes across every piece of marketing collateral. We developed a custom built, mobile friendly and strategically positioned website, complete with a branded video, location photos, messaging and email integration. We designed and used a brochure as lead generation.
Awareness
To bring local awareness to the Crossroads Business Park, we created a strategic advertising plan utilizing both traditional and digital media. We created and placed advertisements in four local publications that served the intended target audience. Digital display ads, preroll clips and audience specific landing pages were designed and implemented.